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Media Campaigns

Our media campaigns are created to educate, change social norms, and reduce youth substance use in our community. We are constantly collecting data on substance use trends and focus our efforts accordingly. Campaigns include billboards, mailers, radio advertisements, newspaper ads, posters, and Facebook advertisements.

Media Campaigns: Programs

Youth Connections Summer/Fall 2022

This local magazine is for parents and teens. It has a variety of articles on prevention-related topics and about supporting kids so that they can reach their full potential. These are mailed to homes in Excelsior Springs, or you can read the digital version right here!

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Roots of Resilience 

How can we all have an impact on the youth around us? By helping to build youth resilience through positive relationships. This campaign aims to educate the public about ways to nurture Resilience in kids. It also informs about the impacts ACES (Adverse Childhood Experiences) and PCEs (Positive Childhood Experiences) in the lives of kids.

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This is Quitting

This is Quitting is a free text-based youth vaping cessation tool. Youth ages 13-24 can get anonymous help to quit vaping by texting BREAKFREE to 88709.

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Meaningful Meals

Research points to family meals as helping to increase children’s academic performance, literacy, and connection to family, while decreasing the risk of depression, substance use, and obesity. It doesn't have to be complicated! The goal is sitting down together for a 20-minute family meal most days of the week.

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Youth Connections Winter 2022

This local magazine is for parents and other caregivers. It has a variety of articles about prevention-related topics and about supporting kids so that they can reach their potential.  These magazines are distributed to homes and businesses in Excelsior, or you can read the digital version right here!

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Watch. Drop. Talk.
Prevent Prescription Drug Misuse

Everyone has a role to play in keeping powerful prescription drugs out of the hands of our youth.  Together we can keep kids and teens safe from prescription drug misuse and accidental poisonings by using the “Watch. Drop. Talk.” strategy.

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Parent Up: Parents Have Power

Parents have the most influence. The rules you set, the relationships you build, and the conversations you have about substance use influence the decisions your kids make. Teens who learn about the risks of substance use from their parents are half as likely to use substances as their peers.

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Prescription Drug Take-Back Day

October 23rd, 2021 is Prescription Drug Take-Back Day. Take a minute to clean out your medicine cabinets and dispose of prescription drugs at the Excelsior Springs Police Station Drop-Box (available 365 days/year) or another Drop-Box near you.

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Share the Truth with Our Youth

Share the Truth is a campaign to prevent youth vaping. This campaign highlights the risks of youth vaping and encourages parents to talk about these risks with their kids.

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Youth Connections Magazine March 2021

This local magazine is for parents and teens. It has a variety of articles about prevention-related topics and about supporting kids so that they can reach their potential. These are distributed to many Excelsior locations including the Community Center and Hall of Waters. You can also read the digital version right here.

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Parenting During Pandemic

This campaign, part of the larger Roots of Resilience campaign, provides encouragement and support to families and community members as they cope with this challenging time.  Messages encourage building connection, modeling and teaching self-care, and modeling healthy coping skills.

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Parent Up Alcohol Prevention

Parent Up is a Northland-Wide campaign supported by multiple local coalitions. The goal is to empower parents to talk with their kids about their expectations regarding underage drinking and to be present in their kids' lives. Building parent-child communication helps prevent underage drinking.

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